Startup adoption of marketing science models Conference Paper 2022 Congress communication

http://aemarkcongresos.com/congreso2022/es/

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authors

HYDER ESPIÑEIRA, JOSE ANTONIO
MARÍA MAGDALENA RODRÍGUEZ-FERNÁNDEZ
OTTO REGALADO-PEZÚA
PEREZ VIDAL, CARLOS

publication date

2022

output of process or event

AEMARK. 33RD INTERNATIONAL MARKETING CONFERENCE Conference