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Research Activity Report 2024

INTERNATIONAL CONFERENCE ON RESEARCH IN ADVERTISING (ICORIA) Conference 2010

Overview
Publications
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Overview

date/time interval

junio 25, 2010 - junio 26, 2010

located in

Madrid

Publications

output publications or other works

Consumers¿ decisions to regulate affect: The role of online product recommendations Tipo de participación: comunicación Conference Paper
Identifying the best addressee when consumers share their emotions Conference Paper

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